In My Brand Compass, Terri-Karelle shares her proven 13-point blueprint that has helped people (including herself!) and brands deliver real influence, build purposeful communities, and demonstrate thought leadership. In this practical and inspiring book, you will learn:
What is a personal brand and why it’s important
How to identify and showcase your unique expertise
How to gain clarity on your brand voice – message, market, and business model
Why authenticity is the most effective marketing strategy
The power of alignment and building community
The business of brand you
How to find and use your brand compass
“My Brand Compass: 13 Cs To Building Your Personal Brand” is finally on Audible!
The book is dedicated to the author’s grandmother, Millicent Audrey Scott, affectionately known as ‘Jeanie Baby.’ She is also the inspiration behind the urgency to get the audiobook version completed.
Upon receiving the first printed copy of the book, she lamented that her eyesight was going and that she wouldn’t be able to read the paperback.
Terri-Karelle promised to convert the content into the audio version as a promise to her grandmother.
Well, promise made…promise kept.
Dr. Terri-Karelle Reid is authenticity personified. Known for her unique brand of excellence, intentionality, and generosity, she has carefully cultivated and nurtured a community of purpose and kindness.
Terri-Karelle is ‘Your Jamaican Girl’, a connector of dots, a modern woman humbled by the sacrifices of those who came before her; a powerful representation of the present, and a picture of what’s possible. As an author she builds on a solid reputation as a sought-after host, mom, philanthropist, qualified veterinarian, media personality, and original brand storyteller. Her work has taken her across the globe and ‘My Brand Compass’ is the next leg of her exciting journey to change lives and create legacies with practical brand building tools.
‘My Brand Compass’ is her debut as an author but this story is just getting started! Join the TK Tribe and become a member of the movement dedicated to changing the world one act of kindness at a time.
Dr. Terri-Karelle Reid debuted her first book ‘My Brand Compass: 13 Cs To Building Your Personal Brand’ and what a launch it was!
Held at Toyota Jamaica on Old Hope Road, close families and friends were invited to share the milestone in a space that can only be described as a bibliophile’s dream. From the abundance of books, greenery on the bookshelves and indoor cabana to the vibrant local art on the walls and coffee served by Deaf Can! baristas, the eclectically decorated space became the ultimate book nook.
With Khadine ‘Miss Kitty’ Hylton at the helm as MC and songbird Sevana as the musical guest, it was a launch to remember- a true reflection of Terri-Karelle’s spirit, energy and island girl charm.